Job Summary:
- Complete P&L responsibility to deliver core business targets: Topline growth, profitability increase and market share
- Designing the strategic roadmap for Iffco Out of Home business
- Leading all category & brand development activities in GCC
- Understanding market dynamics by category, channel and application wise
- Building strategic partnerships with external stakeholders (industry associations, persons) to deliver business objectives via effective collaboration.
- Managing the relationship with all 3rd party agencies as the single act of contact
Roles and Responsibilities:
- Understanding the market dynamics & competition to ensure competitive edge
- Owning & designing the end-to-end product journey: from professional customers to the end users of the final product
- Ensuring the delivery of the right portfolio mix in the right format & channel across the categories
- Developing the innovation funnel to be future fit & ready via aligning with internal stake holders
- Leading the cross functional network teams to ensure the OTIF delivery of new product launches
- Crafting unique selling propositions for each product category to support the sales team
- Supervising the development of ATL & BTL communication materials to ensure the effective promotion of the brand / category
- Developing new standard of practices (SOP) in marketing to promote effective way of working
- Acting as one of the key leaders in the business leadership team
- Acting as an ambassador of the category for internal & external events
Job Details
| Posted Date: | 2021-06-06 |
| Job Location: | Abu Dhabi, United Arab Emirates |
| Job Role: | Management |
| Company Industry: | FMCG |
Preferred Candidate
| Career Level: | Management |
| Degree: | Master’s degree |
